1. The idea of the logo derives from the seasonal hoarding process of the squirrel. During its practice this creature gathers and stores its nuts to ensure a sufficient food supply that lasts through the winter. Inspired from this procedure, here at Mooni, we aim to validate that our seasonal picks are carefully collected and stored, to sustain their fresh, homey and natural taste.
2. The squirrel is an animal that accumulates food in its “own pantry” or space called midden. As Mooni, we are dedicated to reflect that through collecting the healthy and earthy food from our local farms, and delivering the feeling of home right to your pantry to enjoy a unique experience with your family.